In my last post, I talked about Mobile File Management (MFM) and why I thought it was important (Essentially, it makes up for the lack of an iPad file system, amongst other things). One question that comes up occasionally with our customers is, “how are you different than mobile device management (MDM)? Do I need both?” They are, in fact, very different; addressing very different needs. I would also say that they are very complementary solutions and for an enterprise, they are both core to any enterprise mobility strategy.
Just by way of short definitions. MDM helps organizations to manage, secure and monitor the mobile HW and OS. MFM provide secure and managed access to corporate files and content. I am sure some would quibble over these oversimplified definitions but I am just trying to put a general framework around it. The point is that they are not competitive and address very different customer needs. In discussions with customers we will naturally hear about their use of various MDM vendors such as Mobile Iron, Good Technology, Sybase, AirWatch, Absolute, JAMF, and others.
The point I am making is that as enterprise mobility continues to grow there are a number of core functions that need to be there. Some of them are obvious (ex. Email). Others are not as obvious yet. But it is very clear from the conversations we have with enterprise customers that there needs to be a whole ecosystem of functionality around mobility In other words, a group of core applications that are applicable to just about every enterprise user and organization. This is obviously still evolving although some of the pieces already exist but it is fragmented. My expectation is that enterprises will be looking to address necessary management and security functions in a number of different areas. MDM and MFM are but two critical areas, and from my perspective, they are completely complementary.